3 Tips for Creating a Great Case Study

March 21, 2021

Let’s face it, writing a case study can be super daunting. I recently finished one on my portfolio site (check it out here!) and spent nearly 35 hours gathering content for it, writing it, and laying it out on my site. Needless to say, I’m super proud to have it done, and learned a lot in the process.

If you’re about to write a case study and am feeling a little daunted (I feel you), here are 3 tips to creating a great case study:



  1. Share your problem, explain your solution, and break down your approach. There are a lot of components that going these steps in a case study, but focusing on these will ensure you get the most valuable pieces of information in. You can read more about this process here.
  2. Focus on storytelling. Don’t underestimate this. Storytelling adds a relatable, human element to your work that will resonate with people looking at your case study. For recruiters, this shows you have great communication skills. For others in the industry, it shows that you have a deep understanding of methodologies and approaches to design. Read more about this here.
  3. Get inspired and read other case studies by professionals in the industry. Check out Bestfolios and read case studies written by others in the industry. You will pick up on language used by professionals and get ideas on how to make your portfolio more scannable. This goes without saying — but don’t copy other people’s work. Tailor your case study to your project and use your own voice.



I hope that some of these tips are helpful to you as you move forward in your design career!

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Hope you have a great week!